Hourlogy

OMEGA TEAMS UP WITH ATHLETICS LEGEND ALLYSON FELIX

The most decorated woman in Olympic track-and-field history has begun a fast-paced partnership with OMEGA. As a true legend of athletics, Allyson Felix is the perfect role model to join the Swiss brand, who have been the Official Timekeeper of the Olympic Games since 1932.

After excelling on the track in high school, Allyson’s sprinting journey began in 2003 with her first professional contract at age 18. Just one year later, the American earned her first Olympic Games medal, by winning silver in the 200m event at Athens 2004.

This was just the beginning of a sensational career in the 100m, 200m and 400m events, including relays, in which she has won an overall 11 Olympic Games medals, 7 of them gold, along with 18 World Championship titles and 5 Diamond League titles.

Speaking about joining the OMEGA family, Allyson says, “OMEGA has been there as a timekeeper throughout my athletics career. It’s been an honor to rely on their precision for some of my fastest ever moments and I’m thrilled to wear their watches as a symbol of the brand’s quality.”

OMEGA President and CEO, Raynald Aeschlimann, is equally enthusiastic about the brand’s new ambassador. He says, “Allyson represents the exact dedication and talent it takes to reach the top. She’s an inspiration to any young athlete, and I’m so glad we will now be working so closely together.”

Amongst her many accolades, Allyson Felix is also the most decorated American athlete in Olympic track-and-field history. Her values of consistency, persistence, accuracy and strength are the ultimate asset to a watchmaking brand that prides itself on excellence. She joins OMEGA’s growing family of sporting ambassadors, including other Olympic Games stars such as Michael Phelps, Shaun White, Noah Lyles, Armand “Mondo” Duplantis, Dalilah Muhammad, Yulimar Rojas, and Ma Long.

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